Macef Mag presents the dates and organization of the Milan International Home Show twice a year, and at the same times tells the stories of the sectors, companies and new products involved. The idea of the initiative is to give an insider’s look at the design, research and marketing of thousands of often very small but always very creative companies, which in an era of global markets look to the trade fair for much of their future business, contacts and promotion. Macef Magazine comes out in June and November. The text is completely bilingual in Italian and English.